Healthcare & Wellness Solutions That Deliver Results
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We'd be happy to discuss any opportunity you may have to determine the best next steps.
Very digital
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Creative Strategy
Integrated Ideation
Brainstorming
Concepting
Brand Planning
Promotion ideas
Activation ideas
Pitching Business
Client Management
Display Ads
Responsive Design
Copywriting
Ux & Ui
SEO / SEM
Video & TV
eCommerce
Animation
Websites
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Content Creation
Social Writing
Social Design
Photography
Animation
Social Ideation
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Brand Development
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Event Support
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PR
Southwest Community
Health Center Mobile Unit
Southwest’s first Mobile Medical/Dental Unit. The fully outfitted RV allows Southwest to broaden its community outreach with the hope of eliminating healthcare barriers for all residents. Mags & Marrelli had the honor of designing the exterior wrap, “Healthcare for All,” which is a bold statement of Southwest’s mission.
Our colorful, eye-catching design reflects the diversity and multiculturalism that is Bridgeport. The design was part of a broader marketing campaign to help Southwest stand-out in the crowded “me too” category of healthcare. By being decidedly different and embracing the languages of the world, Southwest connects with its diverse population.
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In addition, M&M helped launch Southwest’s mass COVID-19 vaccination site, serving thousands of residents across the region. Our teams also helped drive massive vaccine turnouts at “pop-up” locations like The University of Bridgeport, Homes for the Brave, and The Caroline House.
Our teams spent countless hours ensuring that residents knew when and where vaccinations were taking place through one of the toughest times in recent history. As agency of record, we’ve worked on dozens of heartfelt initiatives with this amazing client team.
Creative Services Provided:
Creative Strategy
Integrated Ideation
Brainstorming
Concepting
Brand Planning
Promotion ideas
Acct. Management
Display Ads
Responsive Design
Copywriting
Ux & Ui
Video & TV
Animation
Website design
Paid & Organic
Content Creation
Social Writing
Social Design
Photography
Animation
Social Ideation
Advertising
Brand Development
Signage
Event Support
Radio
PR
OOH
Let's evolve your brand today.
Connecticut Institute for Communities
The Connecticut Institute for Communities, Inc. faced a significant branding challenge which was to create a distinct brand for its expanding health centers that cater to underprivileged communities.
Through strategy, research and interviews Mags & Marrelli provided CIFC Health with a complete brand package including mission, vision, value statements, copy and visual design that successfully aligned the company and its providers with an aspirational yet grounded message to their target patient. This strategic shift laid the foundation for their future growth and success.
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We are excited to be part of their transformative journey. Our collaborative efforts have laid a strong foundation for the future, empowering CIFC Health to make a meaningful impact in the lives of the communities they serve.
Muscular Dystrophy Association
Mags & Marrelli joined forces with the Muscular Dystrophy Association (MDA) in a dynamic partnership to launch a series of targeted emails aimed at generating vital donations. Our primary objective was to maximize the impact of the campaign during key giving occasions by leveraging effective copy, compelling art, and powerful calls to action.
In close collaboration with the MDA, we immersed ourselves in understanding the target audience, key messages, and donation goals. This informed our strategic plan to craft a diverse array of email themes designed to deeply resonate with potential donors. To ensure precision, our team developed multiple test cells, meticulously evaluating the effectiveness of various creative elements and calls to action. We continuously tracked open rates, click-throughs, and donation metrics, allowing us to closely monitor the performance of each email.
The result? Each subsequent email sent was more compelling than the last, leading to a significant increase in donations for the MDA. The data-driven optimization approach delivered a higher overall conversion rate and a remarkable surge in donor engagement.
Through our creative strategy and data-driven tactics, we achieved the dual objective of raising substantial funds for the Muscular Dystrophy Association and amplifying awareness about their
noble mission.